Business Plan Hyperbole
This will be the greatest blog post ever. Its unique content and message has no equal, and we have not heard of any potential competitors The idea behind this post is so important, I'm somwhat afraid of your reading it without signing our ironclad NDA. However, I've been told that most Venture Capitalists won't sign such things, so I'll trust you to keep it quiet. In any case any potential competitor will be deterred by our soon to be filed provisional patent application, with its broad claims.
This post should revolutionize the way in which business plan information is delivered. Rather than just overstating the facts and underestimating any problems, we'll completely ignore both.
It's only now, with the advent of Web 4.0 thinking and the new "new bubble VCs" that we can be confident in helping fund the hyperbolic claims being made in this and most plans that we received.
The key message, then is that if you want your plan to be heard above the clutter, by all means use the language of this post. But if you want me to listen to your message, please tone it down and add a dose of reality.